How to Select Your KPIs the Right Way

Keeping an individualistic view on each KPI is one of the ways to improve your performance at the primary level.…

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Insights on Content Marketing from a Recent Benchmarking Report

Content marketing has always shouldered the key responsibilities of online brand promotions. Content Marketing Institute and MarketingProfs’ report “2019 B2B…

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HR Metrics

Why HRs Need a Heavy Dose of Benchmarking Data?

Even though the HR department of an organization stocks up enough data, it needs benchmarking data to beat the competition…

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